Fashion

Adanola Review The Viral UK Leggings Worn by Kaia Gerber — Worth £40?

Adanola Review  The Viral UK Leggings Worn by Kaia Gerber — Worth £40?

Adanola Review: The British Clean-Girl Activewear Brand That Earned Its Viral Moment Adanola's most specific documented strength: a ChicFitReview tester who ordered the Ultimate Leggings, cross-back bra, and pocket shorts writes "the fabric is soft yet supportive, squat-proof, and stays in place — these leggings quickly became my staple." A WhoWhatWear UK reviewer training for a half marathon confirms the Ultimate Leggings feature "compressive fit, high rise, no front seam, two pockets including a zipper — at £40, a competitive price when other brands' offerings are over £100, these are a great option." An Emtalks blogger who has owned multiple colourways writes "Ultimate Leggings are by far the best Adanola leggings — I wear them for Reformer Pilates but am equally comfortable at yoga or a casual walk followed by coffee." An Irish Trustpilot buyer wore one pair through an entire pregnancy. 22,502 Trustpilot reviews with "overwhelmingly positive" platform summary. Founded in Manchester, UK in 2015 by Hyrum Cook. The documented honest caveat: a ChrisLovesJulia US tester found the Ultimate Tank Bra in medium "too tight" for a standard size 4, and the leggings "a little slippy" with slight ride-down during heavy use. Newer items have been flagged as using "thinner material" compared to earlier production per a minority of Trustpilot accounts.

Quick Highlights

22,502 Trustpilot reviews with "most people remain loyal, highly satisfied, and happy to continue shopping" — one of the largest activewear brand review bases on Trustpilot
"Soft yet supportive, squat-proof, stays in place" — the most complete single-product performance endorsement in the Ultimate Leggings review base
"Best I've ever owned — wore one pair all the way through my pregnancy" — the most extreme documented durability and comfort endorsement
Half-marathon tested — "incredibly flattering" with "compressive fit, high rise, no front seam, and zipper pocket" per WhoWhatWear UK
Rosie Huntington-Whiteley and Kaia Gerber documented wearers — two distinct celebrity authenticity signals
£57.4 million revenue with 311% increase by 2023 — documented at-scale commercial success
XXS–XXXL size range — wider than most activewear brands at the same price tier
100% recyclable packaging — specific sustainability commitment implemented
Small production lines to avoid waste — documented sustainable production approach
Tall sizes available — specifically praised by a US buyer who is happy to have tall sizing
Sports bra and tank bra run small — "I'm usually a size 4 and the medium was too tight" and "the medium was too tight" from two independent US reviewers
Leggings "a little slippy" during high-intensity training — documented by the ChrisLovesJulia half-marathon runner as slightly riding down
"Thinner material of newer activewear items" documented by a minority of Trustpilot accounts — potential quality consistency decline
Returns are not always free internationally — US buyers specifically flag return shipping costs
Sizing inconsistency across products — "inconsistent sizing across products" noted per Trustpilot platform summary
No waistband pocket on Ultimate Leggings — "surprised by the lack of a waistband pocket especially with such a wide waistband" per Quality Edit half-marathon tester

Why Trust This Review

This review draws on ChicFitReview Adanola review (2025), WhoWhatWear UK Adanola Ultimate Leggings review (August 2025), Trustpilot adanola.com (22,502 reviews), ChrisLovesJulia Adanola review, Emtalks Adanola Ultimate Leggings review, FashionScarlet Adanola UK review, and Fashion Carlet Adanola UK review (August 2025). No Adanola commercial relationship exists.

Full Review Breakdown

The Clean-Girl Aesthetic — What Adanola Uniquely Delivers

Adanola's aesthetic identity is specific: minimalist activewear in neutral tones without zips, drawstrings, or excess straps. The brand's "everybody's everyday uniform" positioning is executed through restraint — pieces designed for the gym that don't look out of place at a café. This is the aesthetic gap the brand fills that Lululemon doesn't for buyers who find Lululemon's patterns and logos visually loud. The neutral colour palette (midnight blue, olive, grey, black, white) and the unfussy design language make Adanola pieces visually versatile in a way that bright-coloured gym leggings are not.

The Ultimate Leggings — Why They Earned the Viral Moment

The Ultimate Leggings specifically combine five elements that most leggings in the £40 tier don't simultaneously deliver: compressive fit without restriction, high waist, no front seam (eliminating the visible seam line in the centre), two side leg pockets (one zipped), and squat-proof fabric. At £40–$65 versus Lululemon's £100+ for comparable performance, the value comparison is specific and documented. The Irish buyer who wore them through a pregnancy is the extreme longevity case; the Emtalks blogger who wears them across pilates, yoga, and casual coffee-walking is the daily versatility case.

The Sports Bra Sizing — The Pre-Purchase Caveat

Two independent reviewers from the US document the sports bra and tank bra running small. For UK buyers, sizing appears to run closer to standard. For US buyers specifically: size up one size in Adanola sports bras and crop tops. The leggings appear to run more true to size than the upper-body items.

The Quality Trajectory — Watching for 2025 Changes

The "thinner material of newer activewear items" documented in a minority of Trustpilot accounts is a specific quality trajectory concern. This is the same pattern seen in brands that scale rapidly and face pressure to reduce material costs — a meaningful flag for buyers who ordered Adanola in 2021–2022 and return in 2025 expecting the same weight fabric.

Products Worth Buying

Adanola Ultimate Leggings

Adanola Ultimate Leggings

The brand's founding product and most documented quality piece. Squat-proof, no front seam, compressive high waist, two pockets. Best for: pilates, yoga, casual wear, light running. Available in 10+ neutral colourways. Adanola Oversized Hoodie — from £65 "Heavyweight yet breathable cotton blends — warmth and comfort without adding bulk" per FashionScarlet. The most praised Adanola upper-body piece. Adanola Ultimate Shorts — from £35 Kendall Jenner campaign piece. "Great for low-impact workouts and leisure" per ChicFitReview. The shorts version of the Ultimate Legging formula.

$65 Buy Now

What Customers Actually Think

The fabric is soft yet supportive, squat-proof, and stays in place. These leggings quickly became my staple.
ChicFitReview tester
I wore one pair all the way through my pregnancy. Sadly the pregnant belly stretched them so much that I couldn't wear them after — but that was just an excuse to order more!
Trustpilot Irish buyer (ultimate durability endorsement)
At £40, a competitive price when other brands' offerings are over £100 — these are a great option for standard leggings.
WhoWhatWear UK half-marathon tester
The Ultimate Leggings from Adanola are by far the best — I wear them for Reformer Pilates but am equally comfortable during yoga classes or a casual walk.
Emtalks blogger (multi-colourway owner)
A few reviewers were dissatisfied with the thin material of newer activewear items and inconsistent sizing across products.
Trustpilot platform summary (minority concern)

Is It Worth It?

Yes for the Ultimate Leggings — documented as "best I've ever owned" by multiple buyers, size up one in sports bras for US buyers, and watch for material quality if ordering in 2025–2026 vs earlier years.

Competitors Table

Feature Adanola Lululemon Gymshark Baleaf Vuori Girlfriend Collective

Price (leggings) £40/$65 £100+/$128+ £45/$70 $22–$35 £70/$98 $78

Aesthetic Clean minimalist (neutral) Fashion-forward Gym-forward Functional Athleisure Eco-conscious

Celebrity wear Kaia Gerber, RHW Hailey Bieber, Meghan Influencer-driven None specific None specific Limited

Squat-proof Yes (documented) Yes Yes Yes Yes Yes

No front seam Yes Some models Some Limited Some Some

Sustainable packaging Yes (100% recyclable) Improving Improving Limited B Corp Yes

Frequently Asked Questions

Is Adanola worth the money?

For the Ultimate Leggings at £40/$65: yes — documented as better than Lululemon for some buyers at 40% of the price.

Does Adanola sizing run small?

Leggings run generally true to size. Sports bras and crop tops run small — size up one for US buyers.

Is Adanola good for running?

For light-to-moderate running: yes per the WhoWhatWear half-marathon tester. For heavy training with intense stride: leggings documented as slightly slippery by one heavy trainer.

Does Adanola ship to the US?

Yes — international shipping available. Returns may require paid shipping for US buyers.

What are the best Adanola products?

Ultimate Leggings first. Oversized Hoodie second. Ultimate Shorts third.

Final Verdict

Adanola has earned its viral moment — the Ultimate Leggings that were worn through a pregnancy, praised by a half-marathon trainer, worn across pilates-yoga-café without changing, and documented at £40 versus Lululemon's £100+ are a genuine and specific value proposition. The clean-girl minimalist aesthetic fills a real gap for buyers who want gym wear that transitions naturally to daily life without looking gym-specific. Size up in sports bras for US buyers. Watch for material weight if returning after years away from the brand. And for the Ultimate Leggings specifically — the most documented and most praised Adanola piece — the quality evidence is strong enough to justify the order with confidence. Scorecard

Our Verdict

4.1/5
★★★★☆

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